Mobile Leveraging Layer3 TV Tech To Launch Pay TV Service In 2018

T-Mobile Is Going to Un-carrier Your TV | T-Mobile Newsroom

T-Mobile says that its desire with launching this new pay TV service is to disrupt the current market. The new service will combine streaming TV and online video at a lower cost and doesn't restrict customers to lengthy contracts or bundles that include channels or content they don't want to watch.

Now T-Mobile is literally becoming a cable company.

Layer3 TV operates in many, but not all, US cable markets, selling HD cable service and internet access, either a la carte or bundled. "Companies like AT&T and T-Mobile have the ability to cross-sell TV to their customers".

The service is similar online TV services like Sling TV and DirecTV Now. There's no word on whether T-Mobile will be jumping into the potentially lucrative but enormously expensive content business a là Netflix, Hulu, Amazon, and others, but it's unlikely to do so at first, especially since it's partnered with Netflix itself with its T-Mobile ONE Family bundle. The service will launch next year, according to T-Mobile CEO John Legere. Layer3's TV packages now start at $75 per month.


Not that buying Layer3 TV is a dumb way to do it.

T-Mobile says it will launch its own TV service in 2018, expanding its competitive focus beyond the US wireless giants to target major cable and satellite providers with its latest "Uncarrier" initiative. If the price is right, especially when combined with cell service, T-Mobile could have a hit on its hands. "Together with T-Mobile, we're going to ditch everything you hate about cable and make everything you love about TV better".

Terms were not disclosed, partly because they are not completely finalized, the companies said. T-Mobile does say that its TV offering will utilize its nationwide retail stores as well as its sales and customer care organizations. And while it's only available in limited number of markets across the US, at present, in acquiring Layer 3, T-Mobile ultimately hopes to tap into "the incredible content available from creators today" so as to change the present Cable TV distribution method for the better.

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