The NFL Should Thank Trump for Finally Shaking Up Monday Night Football

President's criticisms spark more protests at NFL games

As well, we should take into account that this year's Sunday-night matchup of the flagging Washington squad and the ascendant, but bound-for-Las Vegas Raiders was nowhere near as marketable as last year's game with the then-surging Dallas Cowboys, America's most popular team. As a former-some might say current-television personality, Trump knows that falling ratings lead to a decline in advertising revenue for companies like CBS, NBC and Fox, the NFL's major national television broadcasters.

The ratings for "Sunday Night Football" have taken a marked dive since the 2016 season, plummeting in the doubt digits. Fox "addressed the subject in the same manner as its competitors", beginning their show with a "quick preview of the upcoming Week 3 games before heading immediately into Trump's comments (they did bleep the word "bitch") and statements and tweets from National Football League executives and players".

Earlier in the day, ratings for CBS' NFL doubleheader were up 4% from the same week a year ago. "League should back U.S". There was little change for NBC's first two Sunday night games: 22.2 million this year, down slightly from 22.9 million in 2016. The NFL says ticket sales are "on par" with a year ago.


BUT the game was also a blowout.

These decisions come after President Trump's incendiary comments on Friday calling NFL players who kneel during the national anthem "SOB's" and saying they should be fired. Maybe more people are enjoying good late summer weather and are staying outside more this year.

Generally, TV networks don't even bother showing the national anthem when it is played before the game. Meanwhile, the Cardinals are still dealing with life without David Johnson leading their rushing attack for the time-being, and it'll be interesting to see if they can outdo Elliott in their own running game on Monday night.

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