Determined the best-selling smartphones in the world

Tim Cook & Co. are clearly focused on competing with their own records, because Apple appears to face little challenge from anyone else in the popularity department. "The top-five most popular models together accounted for 1 in 6 of all smartphones shipped worldwide during the quarter".

If asked "what was the best selling Android smartphone in Q1 2017", many would think of Samsung's smartphones, but they would be wrong.

Overall, OPPO R9s is ranked third on the list of global smartphone shipments in Q1 2017.

The report further hinted that total smartphones shipment amounted to a whooping 353.3 million units in Q1 2017, a figure which infer that 1 in every 6 smartphones shipped worldwide during the quarter was one either one of iphone 7, iphone 7 plus, oppo R9s, the J3 and J5.

In second place was the larger and more expensive iPhone 7 Plus, with an estimated 17.4 million units sipped and 5% of the market.

Apple absolutely dominates the high-end smartphone market, but in order to seize share in the all-important developing markets the company seems prepared to enter the mid-range market, too.

Apple iPhone 5s now sells at Rs 20,000 in India with some online retailers at Rs 17,499. "For Apple and Samsung, growth opportunities in India may not be immediate, but over the next few years we believe that consumers will become more engaged in services, 4G infrastructure will be stronger, and by all predictions - people will want more premium phones".


Founded in 2004, Oppo first of all specialized in making MP3 and then Blu-ray players, before launching into the smartphone sector in 2011 and gradually branching out beyond its home market of China.

Chinese manufacturers doubled their combined Indian market share to 50 percent in Q1 2017.

Over the next 12 months, 52 percent of smartphone owners in India plan on buying a new device. When it comes to Android though, it ended up being 59.2 percent of all smartphone sales, which is a decrease when compared to previous year.

Another technique is to dive deeper into developing markets.

At the high end of the market Apple appears to be in competition with itself.

Oppo is a subsidiary of BBK Electronics, a major Chinese group that also owns smartphone brands Vivo and OnePlus. It now accounts for nearly 8 percent of all global smartphone browsing. In 2016, Android was 63.4 percent of all smartphone sales, so there is definitely a slight fall going on with the Android share.

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